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Sunday 6 July 2014

How does one possibly live up to their grandmother, when their grandmother is Grace Kelly? Well, becoming a long-standing muse for a major fashion house is one way to go. Charlotte Casiraghi- daughter of Princess Caroline of Monaco, new mother of one, journalist, model, and equestrian ambassador of Gucci- has nabbed one more title: the face of Gucci Cosmetics’ first ever collection. While the 27-year-old royal is no stranger to the camera  representing a much-anticipated makeup collection launch is an honor—and, we suspect, worth the wait. Photographed by Mert Alas and Marcus Piggott, and with a digital film directed by Fabien Baron, the campaign for the Gucci Cosmetics collection captures Casiraghi posing as the heart, soul, spirit, and perfect cheekbones of Gucci. Casiraghi is a long-time friend of Gucci as its official equestrian ambassador and already appears in Gucci’s ‘Forever Now’ ad campaign, with iconic flora motif as the heart of the brand.

The campaign starring Casiraghi will be unveiled during the launch of the Gucci Cosmetics collection this September in selected countries. The line includes Gucci Eye, Gucci Face, Gucci Lip, Gucci Nail, along with luxurious brushes and preparation products for skin.
 
Credits:

Different Themes
Written by The Visual Confidence

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